Cultural Tourism

Solutions

We transformed the park experience with smart payments and ticketing



turning wait times into joy times for guests, while giving staff the gift of efficiency.
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Overview

The amusement park was struggling with long ticket queues, limited payment options for international visitors, and seasonal crowds that overwhelmed staff — all hurting guest experience and operational efficiency.

Challenge
  • Long queues at ticket counters hurt guest experience.
  • Cross-border visitors lacked convenient payment methods.
  • High seasonal traffic created staff overload.

Solutions

  • Online ticketing + mobile wallet integration.
  • Adyen multi-currency payments for global visitors.
  • QR-based e-tickets for
    instant entry.

Results

Our payment solution helped the park nearly triple online ticket sales, slash wait times, boost international visitor conversion, and achieve significant operational efficiency gains.

  • Online ticket sales share grew from 30% → 75%.
  • Holiday wait times reduced by 40 minutes per guest.
  • +15% conversion among international tourists.
  • 50% savings on staffing costs at ticket counters.
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“Guests enter faster and pay easier, no matter where they're from.”

Marketing Director

Erica Michael

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